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Research papers

The power of your own diaspora

Ojos en el Mundo is the first market research online community, created by ProColombia, that encourages integration among Colombians living abroad, in order to gather crucial information for Colombian exporters such as consumer preferences, business...

Catalogue: Latin America 2020 - Insights Festival
Authors: Pedro Fernández, Laura Catalina Gómez
Company: ProColombia
October 19, 2020
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Citation

Fernández and Gómez (2020a, October 19). The power of your own diaspora. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-power-of-your-own-diaspora


Research papers

Qualitative research companies as active partners in concept and product development processes

This paper is based on a project carried out in 2003 in which a new way of working more closely with qualitative research in early phases of product development was introduced by Amarillo Research & Consultancy to Carlsberg Sweden.The project was...

Catalogue: ESOMAR Worldwide Qualitative Research Conference 2004
Authors: Fredrik Winell, Eva Hultman
Company: Amarillo Research & Consultancy AB
November 28, 2004
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Citation

Winell and Hultman (2004a, November 28). Qualitative research companies as active partners in concept and product development processes. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/qualitative-research-companies-as-active-partners-in-concept-and-product-development-processes